Our Industries

 

Our Services

Pricing is one of the most powerful tools to drive ticket sales and increase revenue. Smart Pricer uses innovative data science techniques to understand demand and optimize prices.

We help with consulting, analytics and dynamic pricing software.

Consulting

Smart Pricer’s team of pricing experts has over 10 years of experience in airline pricing and has performed millions of price optimizations. Together with your team, we lead data driven consulting projects to help you understand customer behavior and get pricing right.

Analytics

Using big-data techniques, Smart Pricer’s data scientists can help identify demand patterns in your data or build automated demand predictions for you. Together with you we use these insights to optimize your product offering and price mix.

Dynamic Pricing Software

By combining automated demand forecasting with our pricing knowledge, we can customize our pricing software to your needs. Adjusting prices in real-time based on pre-sales, time of booking, weather and other critical demand drivers.

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CUSTOMER QUOTES

By examining our current pricing scheme in combination with data analytics, Smart Pricer delivered enlightening insights to applicable pricing improvements. After going live with Smart Pricer’s dynamic pricing solution at our Cinema Park theatres the first results are really impressive.

Roman Linin CEO at Cinema Park Formula Kino

We are using Smart Pricer’s Software to optimize our ticket sales. Dynamic Pricing powered by machine learning and data analytics is an important part of our ticketing. Smart Pricer is a trustful and innovative partner.

Jörg Zereike Managing Director, TBV Lemgo

Smart Pricer offers a unique combination of price consulting, analytics and software. They helped us develop a dynamic pricing scheme and customized their software to manage the new scheme effectively.

Sandra Stockinger Head of Marketing & Sales, Zermatt Bergbahnen AG

Working with external consultants is all about trust. Smart Pricer has met our expectations thoroughly. The Smart Pricer Team has excellent pricing knowledge and work with creativity, reliability and enthusiasm. We are overall very happy with Smart Pricer.

Jens Bräunig Division Manager, Ticketing and Merchandising, VfB Stuttgart

Smart Pricer’s software has increased our revenues significantly. We are pleased that our guests accept the new pricing model.

Jens Heinze General Manager, UCI Kinowelt

SP developed a model that allows us to determine the willingness to pay for individual customer segments. By tailoring our prices accordingly, we increased our revenue by more than 20%.

Robert Koch General Manager, Classictic

The results of the Smart Pricer Software convinced us. We are pleased to use their dynamic pricing solution in the entire stadium.

Thomas E. Herrich Member of the Executive Board, Hertha BSC

Our initial applications of Smart Pricer’s software have had very positive results. We plan to expand our use of their dynamic pricing technology.

Ian Shepherd CCO, Odeon Group

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OUR PARTNERS

         

           

Smart Pricer Publications
In this white paper we review the development of attendance, ticket revenue and ticket prices over the last years. We examine the pricing models of the top German chains and look at the pricing innovations that may shape the next years.

Smart Pricer German Cinema Pricing White Paper
In this case study we explain the demand forecasting and price optimization at one of European multiplex. We show different dynamic pricing implementation models tailored for specific cinema with insides into the Smart Pricer tool.

Application of Dynamic Pricing at European Multiplex
In this case study we explain the approach used by Smart Pricer to determine Classictic customer's willingness to pay by using A/B testing. Case study shows the used approach in details and presents the final recommendations for Classictic based on A/B testing results.

Using A/B testing to determine the willingness to pay

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